OK...I am in love with this extra soft material. This blankie is made out of the highest quality, softest, "minky dot" material there is. With a variety of "taggies" surrounding all the softness it makes for a very "touching" experience for your little one. The size of this one is about 14 x 14 with the tags adding about 2 more inches. As you can see, the lovie can be personalized with anything you desire....a 1 or 3 initial monogram or a new baby's first name. Placement can be changed as well if you want something in the corner!!!!